企业建立自有网站的可行性方案



建立自有网站的背景(Establishes the private web site background)

我们公司目前客户的来源主要是各种展会,其中大展会的推广效果比较好,但是费用也比较高,公司也通过阿里巴巴中国站进行推广,但是中国站只能面向一些国内客户,语言方面有局限性,而目前公司尚未建立自有网站,无法让一些客户更全面全方位地了解我们的企业文化和产品,阿里巴巴等一些B2B平台重点在于让客户了解我们的产品,而不能了解到我们的企业文化和一些更深层的信息。

Our company main sources of current customers is all sorts of the exhibition, including exhibitions of promotion effect is better, but the cost is high, the company also through the alibaba China to promotion, but only some domestic customers to China, the language has limitations, and at present the company has not been set up their own web site, can't let some customers more comprehensive understanding of our comprehensive enterprise culture and products, alibaba and some other B2B websites focus is to let the customer to understand our products, and can't understand our enterprise culture and some deeper information.

建立自有网站的优势

Establishes the private website advantage

随着我们至诚压克力公司的不断成熟和壮大,建立自有网站是必经之路,建立UEO型网站的优势:

As we sincere acrylic company continues to mature and grow, establishes the private web site is the only road, a type of website UEO advantage:

1. 客户直接进入自有网站,选择唯一性高,精准营销,客户有需求才会搜索,利于SEO优化;

Customer directly into their own web site, select the uniqueness of high precision and marketing, customer demand will search, beneficial to the SEO optimization;

2. 收到的询盘质量高,针对性强;

The inquiry received high quality, targeted;

3. 打造自有的网站,是对外展示我们形象和实力的重要途径;

Build their own web site, is foreign to show our image and the strength of the important way;

4. 提升了我们的服务品质 ,加强了对目标对象的售前售后服务;

Improve the quality of our service, strengthening of the target's pre-sale service;

5. 提高我们产品的品牌形象。

Improve our product's brand image.

网站建立流程:

Web site set up process:

第一步:风格的确定

The first step: the determination of style

建议参考一些星级酒店的网站建设风格,因为我们的很多终端客户都是来自于星级酒店和一些高档消费的场所,我们的网站建设也要与那些场所的风格大致相同。

It is recommended to some star hotel website construction style, because a lot of our end customers are in the star hotel and some high-grade consumption place, our web site to the construction and the place of the roughly the same style.

第二步: 签署相关合同和支付款

The second step: sign the contracts and payments

我们提供相关的电子稿(文字资料)与图片素材,如:公司简介、系统要求、网站功能和对整体页面的要求

We provide related electronic draft (text information) and pictures of material, such as: a brief introduction, system requirements, the web site of the whole page function and the requirements

第三步:网络公司设计模板,根据我方对页面的要求和提供的素材进行网站整体风格及布局设计,并制作设计模板。我方审核并确认设计稿后,网络公司开始整体网站建设,包括页面设计和程序设计。

Step 3: network company design templates, according to our page requirements and to provide material for the web site overall style and layout design, and production design template. We review and confirm the design draft, the network company started the whole website construction, including page design and programming.

第四步:网站的测试、浏览和验收。

Step 4: web site test, browse and acceptance.

验收项目包括链接的准确性和有效性、页面是否真实还原设计稿、浏览器的兼容性、文字内容的正确性、 功能模块的有效性等;

Acceptance of the project including the links page accuracy and validity, whether real reduction design draft, browser compatibility, the correctness of the text, and the effectiveness of the function module;

第五步:完成制作,做好后期维护和后台的维护。

Step 5: complete production, maintenance and the background to the maintenance of late.

营销型网站